Many marketers launch their social media programs because they feel they need to and then scramble to understand both how they will make these work and how they will be managed. Most of them do this with no goal in mind and worse, no understanding of how social media marketing (SMM) works.
Scientists have been studying the way we react to colors for many years. Certain colors make us feel a certain way about something. As long as the designer knows what these colors and emotions are, the designer can use that information to help present the business in the right way.
Being online is just not enough Before the first consultation I always check my prospects’ websites. Just because it’s a good conversation piece. Some of my clients tell me they are frustrated from their site don’t perform well enough. On the other side, most of them doesn’t even know the number of their visitors! Well, […]